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ABOUT US

Powered by strategy, centered on people.

TARGETMEDIA is a digital screens provider and a subsidiary of Focus Media, the global leader in elevator and out-of-home advertising. We install and manage a growing network of high-definition digital screens across residential and commercial towers in Abu Dhabi.

Our system architecture ensures centralized content control, real-time updates, and tracking for every screen. Strategically placed in elevators, lobbies, and high-traffic areas, our displays are built to maximize dwell time and visual engagement.

WHY WE DO WHAT WE DO

We believe the most powerful moments are not always online. They happen in the quiet, in-between spaces—an elevator ride, a pause in the lobby. These overlooked moments hold full attention. We exist to turn them into meaningful encounters by blending smart advertising with seamless communication. For us, it is not just about brand visibility, it is about elevating everyday environments and helping communities connect through purposeful, well-placed messages.

OUR SERVICE COMMITMENT

At Target Media Middle East LLC, our service commitment is rooted in delivering excellence at every step. We prioritize understanding your unique needs to tailor solutions that align perfectly with your business goals. Our team is dedicated to providing timely and responsive support, ensuring your operations run smoothly without interruptions. We are committed to continuous innovation, keeping you at the forefront of technology. Transparency and integrity guide our interactions, building lasting relationships based on trust. Your success is our priority, and we strive to exceed your expectations with every project.

OUR VALUES

As a leading force in the Middle East's media landscape, we are driven by a relentless pursuit of excellence, fueling our entrepreneurial spirit and commitment to giving our best in everything we do. This dedication reflects our core values and unwavering mission as a company. We view setbacks, adversity, and challenges as essential steps in our growth journey. Passion, courage, persistence, and dedication define our unyielding attitude and propel us forward.​

FAQs

YOU HAVE QUESTIONS, WE HAVE ANSWERS

  • No, all costs are covered by Target Media. 

  • Each screen is equipped with a micro SIM card, with all data costs covered by Target Media. The electricity consumption per screen is only 23W, comparable to a light bulb. 

  • All Strata-related content is submitted to the Target Media CMS Team for evaluation, scheduling, and upload. Other on-screen content is produced and managed by Target Media as the licensed media operator. All published materials comply with UAE Media Council standards.

  • Target Media exclusively manages all advertising content under its media license. We also ensure that advertisements from direct competitors of the property are not displayed. All content strictly follows UAE Media Council regulations.

  • Yes, properties are provided complimentary screen slots. Simply send the content to Target Media, and our team will review and upload it to the screens accordingly.

  • Any damages or technical malfunctions are addressed following a proper investigation, after which the appropriate corrective action is taken.

  • Installation is designed to minimize impact on the property. Screens are secured using silicone-mounted brackets and connected to an existing power source. Work is typically scheduled during non-peak hours to avoid disruption. In the unlikely event of damage, Target Media will cover the necessary repairs.

  • No. Target Media does not collect or store any viewer data from our digital screens.

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